Age: 73

Fortune: Self made

Source: Casinos, hotels

Net Worth: $26.5 bil

Country Of Citizenship: United States

Residence: Las Vegas, Nevada , United States, North America

Industry: Gambling/Leisure

Marital Status: Married, 5 children

Education: City College of New York, Drop Out

Son of a Boston cabdriver borrowed $200 from his uncle to sell newspapers at age 12. Made first fortune in trade shows. Created computer industry's premier show, Comdex, mid-1980s; ran 70% profit margin renting space for 15 cents a square foot and leasing it to exhibitors for up to $40 a square foot. Sold show to Japan's Softbank for $862 million in 1995. Then Las Vegas: bought old Sands casino for $128 million, demolished it to build the $1.5 billion all-suites Venetian casino resort and the 1.2-million-square foot Sands Convention Center. Changed the way Vegas does business by enticing conventioneers to Sin City midweek, taking emphasis off gambling. Sold suites for $250 a night, added high-end retailers, celebrity-chef restaurants.

Old guard mocked him: "I loved being the outsider. I didn't care what those guys said." Took Las Vegas Sands public December 2004. Building $1.8 billion Palazzo resort adjacent to arch-rival Steve Wynn's Wynn Las Vegas. Big bet on Asia: opened $265 million Sands Macau casino May 2004, recouped entire investment in one year. Ramping up construction on Cotai Strip: $6 billion project will place 7 hotel-casinos on Macau's 2 islands, Taipa and Coloane. Cornerstone of project will be $1.8 billion Venetian Macau. Last May won coveted Singapore gaming license. Plans to build $3.5 billion Marina Bay Sands on 51-acre site with a view of the city's skyline.